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  1. Google+ vs. Facebook: More Passive Aggression & Creepiness in Tech Soap Opera

    You think we don’t notice that your reps’ eyes glaze over and they start salivating every time they work that into an interview? Cause that ad for fat belly remedies that follows me around the Web after I searched Google for diet advice one time...

  2. Desperately Seeking Stats to Prove the Value of Branded Keywords

    Glueck was referring to the assumption by many search engine marketers (and major search engine sales reps) that buying non-branded terms will put you in front of buyers who are not so far down the buying funnel.

  3. Search Engine Ad Reps: Friend or Foe?

    Search engines employ advertising representatives to help search marketers, but sometimes relations between ad reps and search marketers can be difficult or even downright adversarial. A longer version of this story for Search Engine Watch members...

  4. Local Search Part 5: Citysearch Brings Local To Searchers & Merchants

    Personal contact with sales reps and simplicity of the ad product is important to many local merchants -- and neither is offered by Overture and Google. Ad reps from these companies are not going to call on small local merchants that are not online...