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  1. 8 Lessons Learned From Owning a Search Agency for 15 Years

    After the sale of our core technology (which turned it into Yahoo Web Analytics and eventually was FREE), we had to focus back on services to grow revenue. I’m writing this post to share some of the lessons and mistakes I learned from owning a...

  2. How to Create a Content Marketing Strategy From Your Existing SEO Content

    Providing website visitors with free whitepapers and e-books not only allows you to generate leads, but also assists in positioning your organization as a thought leader in its respective industry. Have you stopped to think that the same great...

  3. Dealing With Onsite Duplicate Content Issues

    ScreamingFrog: The ScreamingFrog crawler will crawl up to 500 pages for free for issues including duplicate content. Duplicity can be both onsite and offsite: Onsite duplicity is when the same content is seen on multiple pages within a website and...

  4. Android’s New Feature Paves Way for Apps Replacing Web

    There isn’t any word from Apple on whether they are thinking of doing their own version of free trial for the Apple store. If your brand already has an Android app, ask your developer to keep an eye out for updates from Google on when developers...

  5. 2 Mistakes That Cause Advertisers to Quit AdWords Just When They’re on the Verge of a Breakthrough

    Sure, you can pay more for a more prominent placement, but you can often achieve the same goal for free by writing an ad that cuts through the clutter on the page. Free cleaning with first visit It didn’t work for me.

  6. SEO Is No One-Trick Pony

    Enter in some competitor domains and see how much traction they have in Google (SEM Rush provides a "SE Traffic Price" metric, showing what it might cost – in AdWords spend – to get what these guys are otherwise getting "for free" via non-paid...