Marin’s findings by the numbers:
percent: The amount by which PLA budget investments increased during the fourthquarter of 2012 (from 0.36 percent in October to 2.5 percent in December). With Google’s transition to a paid shopping model...
Well, the social network's fourthquarter results show that around 23 percent of its total fourthquarter advertising revenue ($305 million) came from mobile. Facebook reported Q4 revenues of $1.59 billion, up from the year ago quarter of $1.13...
For the fourthquarter, Yahoo reported revenue of $1.34 billion, a 2 percent increase on the year ago quarter. Yahoo has posted its first annual revenue jump in four years as the company continues its efforts to rebuild under Yahoo CEO Marissa Mayer.
Aggregate paid clicks, which include clicks related to ads served on Google sites and the sites of its network members, increased approximately 24 percent over the fourthquarter of 2011 and 9 percent over the third quarter of 2012.
However, the fourthquarter was extremely strong from various quarterly wrap up reports. The fourthquarter has certainly taken a toll on many PPC marketers who are ready to take some much needed time off.
The firm also believes that two billion app downloads a week could become a norm during the fourthquarter of the year. Over 1.7 billion mobile apps were downloaded worldwide from 25 December to 31 December, according to a new study by mobile...
Their third quarter 2012 numbers show that iOS has once again pushed past Android in the U.S. The Samsung Galaxy S3 has taken almost a quarter of the country's smartphone sales over the past 12 weeks to boost Android yet further.
Thirty-five percent of retailers’ full year spend on paid search in 2011 was concentrated in the fourthquarter, with the top 50 largest retailers spending closer to 45 percent of their annual budget for search in those last three months...
Research firm IDC said that the Google mobile OS is the first to surpass 100 million quarterly shipments in a single quarter. The company noted that Android also saw its shipments rise by 91.5 percent over the previous year's quarter, a growth rate...
Google’s costs-per-click fell for the fourthquarter straight, for a 15 percent loss YoY, as searchers continue to move to mobile, but advertisers refuse to pay desktop rates. Google CEO Larry Page shared select bits of his vision for Google in the...
Google revenues topped $10 billion for the fourthquarter in a row, up substantially from the $12.2 billion reported in Q2 2012. The reported Q3 2012 $14.10 billion in revenue is another new record and reflects a 45 percent increase over the same...
Google revenues topped $10 billion for the fourthquarter in a row, up from the $12.2 billion reported in Q2 2012. The Q3 2012 $14.10 billion in revenue is another new record and reflects a 45 percent increase over the same quarter last year.
Their recent analysis of "tens of millions" of consumer-generated search engine results pages from the last quarter of 2011 highlights a few interesting insights for marketers. The second sees 15 percent of the action, the third 9 percent, the...
Evidon monitored the cookies of over 1.6 million users in the first quarter of 2012 for their study. Google took the top two positions with their Analytics and AdSense programs, as well as the fourth spot with the Google +1 button.
The report also shows that fourthquarter revenue for 2011 totaled $9 billion, a 20 percent year-over-year increase compared to $7.4 billion in 2010. Paid search remained the dominant ad revenue driver in 2011, accounting for $14.8 billion of the...
Revenues from outside of the United States totaled $5.77 billion, representing 54% of total revenues in the first quarter of 2012, compared to 53% in the fourthquarter of 2011 and 53% in the first quarter of 2011.
Singhal’s interview comes just days after TechCrunch credited an anonymous source for revealing a potential Siri competitor on its way out of Mountain View, possibly in the fourthquarter of this year.
QR codes accounted for 61 percent of all codes in the first quarter, growing to 72 percent in the fourthquarter. All other tags accounted for only 1 percent each in the last quarter. Rapid adoption of QR codes and other action codes is only part...
Overall fourthquarter revenue was $1.3 billion, a 13 percent decrease from 2010 Q4. Yahoo's 2011 Q4 search revenue was $465 million, down 27 percent compared to the same quarter for the previous year.
In the fourthquarter of 2011, Google revenue hit $10.58 billion – a 25 percent increase over the reported $8.44 billion in Q4 2010 revenue. Google today announced another quarter of record revenue that even surpassed its record-breaking $9.72...