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  1. Back to School 2014 Trends: How Search Marketers Can Get Ready Now [Study]

    The back-to-school marketing season is in full swing according to data coming from PM Digital's fourth annual "Back To School Trend Report". School may have just got out for some, but that doesn't mean search marketers can take a break.

  2. SEO, Demand Generation & Content Marketing: 5 Takeaways From Joe Pulizzi

    It's our fourth year for the program and we got picked up by all the major media outlets in the marketing industry – and we didn't do anything! That's according to Joe Pulizzi, who is one of the leading thought leaders behind the content marketing...

  3. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Fashion and sporting goods retailers recorded CPCs under $0.10 cents last summer, with a continued downward trend into the fourth quarter. Google continues to make this increasingly so, with local branded and non-branded terms playing an ever...

  4. U.S. Holiday Trends & Forecast: Top Shopping Days, Hot Searches, Mobile Shoppers

    M-commerce has reached a record high percentage of total online spending in three of the last fourth quarters of the fiscal year. In fact, the National Retail Federation forecast sales in November and December to increase 3.9 percent from 2012 to...