Google’s international and foreign language search updates: More foreign language synonyms are offered based on search query terms. Bill Slawski offers a dozen possible methods that might have changed, including local interconnectivity, anchor text...
Ambiguity in the definitions of domestic vs.foreign sites and “facilitates or enables”, to the extent that even sites compliant with DMCA safe harbor provisions may still be vulnerable. Big media companies may seek to cut off funding sources for...
The Benefits of Foreign Language Internet Marketing It would seem obvious to point out that the greatest benefit of foreign language Internet marketing is the opportunity to reach new markets, or to penetrate further into markets that may already...
Understanding the basic principles of International SEO will ready you to enter a new foreign market successfully. In many foreign countries, Google’s presence is far more pronounced, while in others, a local or regional company dominates.
Several of the changes discussed were applicable either globally or specifically for the English-speaking market, while three changes are specifically for foreign markets (the last three on this list).
This holds as true for foreign-language search engines such as Baidu in China or Yandex in Russia as it does for Google or Yahoo. For our fictional vacation property management company, “vacances sud de la France” or “vacances en Provence” would be...
Students: Students either studying a foreign language, learning English or are attend a school with English as the main curriculum. There are hundreds of thousands of English speaking students who study abroad, those from the families of...
The potential for success in the foreign language Internet is better than hypothetical, though. They saw rapid returns on their foreign language websites – their Danish site delivered a full return on investment in less than two months, while they...
Facebook users have a new option for reading foreign fan pages. Through Microsoft’s Bing Translator technology, Facebook users will be able to click a link to translate Facebook pages not written in their language without leaving Facebook.
A foreign domain in a foreign language with good keyword focus and 100 foreign links to it. When selecting the keywords you would like to rank for, you must take several factors into account. Preferably you’re able to calculate its potential ROI by...
But while the online audiences browsing in these languages are growing dramatically, the field of foreign language Internet marketing, which targets these growing audiences, is still very much in its infancy.
Similarly, Swedish custom watch company Few Watches launched Swedish, English, Danish, and German sites and saw a 300 percent increase in online traffic since commencing trading on the foreign language Internet.
One of the major concerns for online marketers looking to make use of social media across the foreign language Internet has been managing multiple profiles. The Sparks algorithm seems to be different to both the Google SERP algorithm and the Google...
Choosing a “shipping destination” and then a “currency “ is fine but, if, when I 'save and continue', I’m not offered up translated content but, instead, I am redirected to a “foreign persons” version of the website, which is in English, I could...
Same as with translated websites for the foreign language Internet, the key benefit in SEO terms of translating a website for the domestic market is the relative lack of competition for keywords, so you can climb those search rankings much more...
For those involved with social media marketing, in particular Twitter, this has special relevance, thanks to the enormous growth of Twitter in foreign language markets – last year over 60 percent of registered accounts were outside the U.S.and...
Duplicate content in the same language will see you penalized by Google, but if you use the same copy in different languages across all your foreign language websites, then you can save costs by simply translating or "transcreating" your original...
It has never been easier to market to a foreign country; all you need is a credit card and Internet connection. For the others like Yandex in Russia, its service level has been going up over the past years as it realizes how important a foreign...
Naturally, every single page on each of your local sites will need to be optimized with painstakingly researched foreign language keywords -- this isn't a task you can reduce by going generic. Every forward-thinking e-commerce site eventually will...
The joint venture aims to create the largest B2B2C online shopping mall for consumers in China to buy high quality products from well-known Chinese to foreign brands including small and medium-sized businesses.
