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  1. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    Canned cat food - Week-old salmon mixed with cardboard and vinegar Googleplex - Sun, trees, moonshots, optimism, multi-cultural food, over-heated computers, and five-toe shoes Consonents are still free – and Twttr promises "y" will remain free...

  2. How to Create ‘Passion Pieces’ That Inspire People to Link

    Our food. Not only can your passion please your customers, it can attract free editorial coverage and links. No one links to boring pages. Some of the most important pages in telling a client’s story are as dull as dishwater – and without an iota...

  3. Aligning SEO Strategy & Social Media Activity to Build Links

    For example, let's consider a fictitious pet store that releases a new coupon code for dog food. However, this pet store would be better served putting the coupon code on their existing dog food page and posting that URL to those sites.

  4. Hollywood Stars Visit Googleplex to Shoot Scenes for ‘The Internship’ Movie

    We get free food, we get to play ping pong and take naps. It’s such a different type of place to work at, than what is considered a traditional work environment, with a nap-pod, or access to food.and of course, the intramural sports on campus, and...

  5. A 4 Step Multivariate Testing Process That Works

    Treatment 2 – Social Proof: “9 out of 10 Cat Lovers Recommend Happy Cat Food” Treatment 4 – Green: “The Only Organic and Vegan Cat Food Approved by Vets” Treatment 1 – Urgency: “Order in the Next 48 Hours and Get Free Shipping!

  6. 4 Quick Ways to Audit Your Paid Search Account

    Put another way, you’ll get much further writing specific ads that target “cat food”, “dog food”, and “pet food” keywords individually than as a group. However, you can use two free tools. Here are 4 ways to uncover common mistakes in less than an...