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  1. 3 Killer Survey Questions to Generate Useful Content For a Link Building Campaign

    When you do follow up, your prime objective is to get people to tell you more about their answers – it's not the time for you to ask new questions. However, that material may not be complete – a client's knowledge of their own customers is often...

  2. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    Follow to Be Followed Google+ will give you recommendations of other pages and people to follow based on general categories. This means that, unlike Facebook, a brand is free to follow any other Google+ user and begin interacting with the content...

  3. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    By the way, if you are using Google Tag Manager, then follow my tutorial for implementing adjusted bounce rate via GTM. And that impact has been fascinating to analyze. Once I heard the official announcement from Google's Matt Cutts, I began to dig...

  4. Want to Increase Your CTR by Nearly 50%? Consider Search Refinements

    Specifically, the study showed that an advertiser who appears at least 10 percent of the time for both the initial query and the follow-up query received an average lift of 47 percent of their initial CTR on the subsequent search.

  5. SEO vs. SEM Timelines: A Medical Analogy

    The doctor might ask you to follow up in a week or so to see if anything has changed (reviewing ranking reports). Marketing directors and search engine optimization (SEO) consultants are often questioned by their bosses and clients about the...

  6. Should You Syndicate Your Blog to Get More Traffic & Leads?

    Now that we've (hopefully) cleared up any misconceptions of syndication, here are a few best practices to follow when using syndication as a blog promotion tactic: If you follow the process above, chances are high that you'll be able to reap the...