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  1. The Hidden Skill Every PPC Manager Should Possess: Sleuthing

    The definition of sleuthing is, "to track or follow. An often-overlooked skill of a successful paid search account manager is resourceful, creative sleuthing. PPC managers have to do exactly this when analyzing statistics and deciphering what is...

  2. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    Just because you're ranking No.for a term, doesn't mean it's the right term to follow if it has no search volume. Much of this is due to the progress we've made in technology. More data means more choices and more ways to interpret success.

  3. 4 UX Tips That Will Improve Your Content Strategy

    Content you create should follow the same guidelines. It's time that our content strategies focus on the user as much as our homepage design does. So how do you think like a UX strategist, and how will doing so help you produce better results?

  4. SEO for Startups & New Businesses: An 11 Step Plan

    If a particular writer gets a lot of inbound links or tweets, let them know rewards will follow. You have a great idea or product, some money to invest, eager customers, and great workers. With the business model and process elements covered, now...

  5. Twitter is Blocked in Turkey, Google’s Public DNS Helps Users Regain Access

    When Turkish Prime Minister Recep Tayyip Erdoğan first announced plans to "eradicate" Twitter, in response to leaks and criticism of the government made through Twitter, it got many people's attention about whether he would follow through...