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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    And communicating the necessity of having these authors create the content to the necessary stakeholders well in advance of the project is equally as important. It's no secret that there have been a lot of changes in the SEO industry over the last...

  2. 7 Content Marketing Tips to Recover From Google Penguin

    Data from the Open Penguin Data Project suggests that anchor text is typically the third strongest predictor of whether you'll get hit. It's time to focus on referral traffic, build up a following, and design SEO conscious campaigns that are smart...