Don't pin Flash content in your banners. We've all heard the impressive stat that 47 percent of U.S.online consumers have made a purchase based on recommendations from Pinterest. At the end of last year, Pinterest introduced business accounts in...
Instead of using QuickTime, the business owner could be embedding their own Flash video player, their YouTube videos, a hero image that links to a video page, etc. It didn’t take long to identify core gaps in content based on finding target...
Flash/Ajax issues. Site-wide SEO: Technical issues based on known best practices including duplicate content issues, indexing problems, URL structure or any other technical problem that affects your SEO performance.
Ensure that your drop-down menus aren't built using JavaScript, Flash, or JQuery but rather that they are built using CSS. Extra Bonus Recommendation: Avoid Flash Small Flash elements can be useful in augmenting the appearance of a website, but...
JavaScript or Flash drop down menus that can't be indexed Having this visibility allows you to measure change to performance based on spend or based on a set of activities which in turn will allow you to evaluate how effective those actions are at...
Flash forward a few years, give them some of that requested time to collect user data, grab some market share, and tweak their algorithms, and it turns out he was right. In this challenge they display Google and Bing search results side-by-side...
Perhaps the least commonly used by the average advertiser, this type of retargeting works exceptionally well with those who offer channels of engagement like videos, rich media, Flash games, etc. Keep in mind that when deciding to use this type of...
If we flash back to the “Wild West days” of SEO, content keyword stuffing and keyword density targeting were all the rage. Let's flash back to the example of the online tech training company. No content-based search engine marketing article would...
Now with Chic Engine one could actually take an action after that flash of inspiration, bringing that perfect outfit a little closer to you than it was before. Comparison shopping mobile apps like Goodzer demonstrate the value of in-store...
Flash, frames, PNG-24 images, and numerous plug-ins are not accessible for mobile. A mobile user's geolocation can typically be determined within 5 to 20 miles based on their IP address without the user explicitly disclosing their location.
Further, every time you use Flash on a website, a puppy dies. Judge your traffic based on owned, earned, and paid for the top 20 referrers on your site. Where can we find audiences we care about and those that care about us?
Evaluate image assets, PDF files, flash files, etc for crawlability and SEO implementation. Free sources such as Alexa and Google Insights (for brand based search visibility) can help. Competition in search engine optimization (SEO) will be...
Rich media or flash ads. Search-based keyword lists are wildly different from the keywords you're going to use for contextual targeting. The word evokes feelings of match types, search queries, and creating lists based on what people are searching...
Flash forward to 1997. And this is when I learned, by accident really, how what us early link builders were doing was exactly what was needed in order to appeal to a links based algorithm like Google’s.
These Flash-based cookies were blamed for a number of privacy concerns including cross-domain and cross-client visitor identification and re-spawning traditional cookies after being cleared from user browsers.
Clicking on the link included with the message redirects to a site which attempts to perform a number of exploits using vulnerabilities in Flash and Java. Even with an older browser you can be relatively safe if you update things like Flash, Adobe...
Just as Google developed methods to crawl Flash and PDFs, it is time now for them to do some lifting and develop a way to better filter through the problems of dynamic content. Unfortunately, like Flash before it, dynamic websites seem to break...
As the Googlebot gets better at understanding dynamic page elements, JavaScript and Flash will become safer for designers to use. In the meantime, webmasters can approach dynamic commenting options with less concern for the potential SEO...
Quick tip: Avoid using Flash, Java, Ajax and Frames. Remember iPads don’t use Flash. If you have Flash content on your site, simply redirect the user to the mobile version, and everyone’s happy. No Flash, you’re good.
Especially make sure that your new navigation menus are not based in JavaScript or Flash, which engines typically have a hard time reading. In that situation you will have to map many pages to one (a whole section of content may now map to the new...
