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  1. A 7-Step Landing Page Template to Convert Prospects into Leads

    Pay-per-click search marketing may have been invented in the second Clinton administration, but it's a modern iteration of a hundred-year-old tradition of direct marketing: Find people who have a problem, get their attention with a small...

  2. Driving Consumer Insights With Mobile Analytics

    You can start to come up with really interesting and potentially engaging situations for your audience based on usage patterns and test them out over time to see what works for you. According to Craver, the trick to setting up tracking is that you...

  3. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    Googleplex - Sun, trees, moonshots, optimism, multi-cultural food, over-heated computers, and five-toe shoes Created in partnership with legendary improv comedians from Chicago's Second City Communications, the Levity Algorithm is carefully tuned...

  4. Seeing the Colossal Increase at Yahoo Sites in comScore’s U.S. Online Video Rankings

    For a sneak peak at the second episode in the ‘Remake America’ series, check out “Tough economy and health care troubles test small business owners. GoodMorningAmerica.com on Yahoo has also become the leading morning news show website just as “Good...