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  1. There's a Good Chance Google Is Rejecting Some of Your Products Right Now

    You may be behind on Google's inventory formatting new format specifications, but the good news is the Google Shopping feed data changes are relatively easy to implement. Five thousand characters seems like quite a few for product descriptions, but...

  2. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Post to news streams? What are five differentiators that [VENDOR NAME] provides as it relates to SEO performance? Performing well in local search depends on many different tactics, so finding a partner with tools and technology to help you manage...

  3. How BuzzFeed Piggybacked on Mobile & Social to Quickly Build a Massive Audience

    Many of us are already familiar with their addictively clickable headlines and penchant for serving up other catnip of the interwebs, but the brand is also expanding into more mainstream news coverage to provide users with their daily diet of...