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  1. Why Social Media Listening is Important for Brands

    Find where to fish for recruits. You just might be. If you're running social media for your business, you must listen to your consumers and respond quickly in order to be fully effective. Here are some real cases from large brands that illustrate...

  2. FTC Tightens Online Disclosure Requirements

    I would suggest, though, that the rest of us should take this disclosure requirement serious - they'll probably want to send a message to the smaller fish in the sea, too. In December 2009, they had already made it known that even bloggers were...

  3. DON'T PANIC: Google's Insanely Complicated Douglas Adams Interactive Doodle

    Clicking on the guide will show you various references to the galaxy created by Adams, including the babel fish translator, that Earth is "mostly harmless", how intelligent mice and dolphins are, and supercomputer Deep Thought, which will...

  4. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    Via this page, you'll see Google's logo and search box in Chinese floating on the surface of water above some sharks and nasty looking fish. Google’s practical jokes began a day early in 2012, with 8-Bit Google Maps, Chrome Multitask Mode making...

  5. Don’t Be A Wallflower! 3 Fundamentals Of Data Driven Community Outreach

    Twitter inserts tweets that advertisers pay for, slipping users the organic fish. In social media as in life, one must get off one’s butt and venture out into the world to make friends. Today in San Diego, I’ll have the pleasure of presenting a...