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  1. Search Top Priority Among SMBs [Study]

    According to the survey responses, search and PPC are the dominating priority with 60.6 percent of the results. The results of the survey show that for 2015, these SMBs view search marketing and pay-per-click (PPC) advertising as top priorities.

  2. 3 Lessons Social Advertisers Can Learn From Search Marketing

    With the festive shopping season getting into full swing, search marketers have been busy concatenating keywords, developing negatives, and keeping a watchful eye on the competition. Search marketers are used to combing competitor activity and...