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  1. Top 10 Skills That Separate Real UX Designers from Wannabes

    While task analysis is a key component to any successful design effort, it's only the first step. Know Thy User, First If your UX design candidate can't describe how, then they aren't likely to be able to achieve that result.

  2. Google Tries to Steal How-To Traffic in Organic Search Results

    The source for the step-by-step instructions was directly from the first organic link. There were a few things I noticed about this result that I found interesting: The result used in this instance was the second organic search results under...

  3. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    These errors result in a poor experience for users, and Google has said that sites that don't provide a good mobile experience may not be able to compete as well in the search results. This is a result of incorrectly implemented mobile solutions...

  4. Mobile Advertising Measurement: Winning the Long Game

    Mobile apps that require a user to first register (i.e.create a user profile, before enabling the full functionality of the app), measuring the completion of the registration allows you to distinguish users who have a genuine interest in using...

  5. Videos Dominate Universal Search Results 65% of the Time [Study]

    Searchmetrics looked at the overall percentage that each type of universal search result garnered in the SERPs ("market share"), as well as the composition of each type of individual integration. Increasingly, the SERPs display at least one video...

  6. Google Censorship Ruling in Canada Has Worldwide Implications

    A Google spokesperson drew attention to the fact that the injunction would result in "imposing Canadian law around the world". Google, today, is like a library catalogue of available knowledge; while different countries may choose not to make...