Twitter Partners With BBC America to Promote Branded Videos – MashableThe first "in-Tweet branded video synced to entertainment TV series". Facebook Tests Its First Graph Search Ads, But They Aren’t Targeted To Your Queries – TechCrunchThe ads "use...
The second quarter of 2012 looked a lot better than the first for small- and medium-sized businesses (SMBs) using Facebook as a direct selling tool. The first quarter of this year saw that rise to 17.7 percent and settle at its current high of 22.1...
Google revenues from outside of the United States totaled $5.96 billion, representing 54% of Google revenues in the second quarter of 2012, compared to 54% in the first quarter of 2012 and 54% in the second quarter of 2011.
The online ad industry raked in more than ever in a first quarter this year, though the rate of growth has slowed since Q1 2011. The Interactive Advertising Bureau reports that online ad revenue hit $8.4 billion in the first three months of 2012.
The mobile rich media ad firm reports that in the first quarter of 2012 mobile rich media ads containing video had an average of 35 percent higher engagement rates. As the data from Medialets first quarter are released, companies will be keeping...
Quality score and first page bid estimates will still be based off a keyword’s exact match type, not variants of it. When Google’s Q1 2012 earnings were revealed, the company noted that CPCs (costs per click) were down 12 percent over Q1 2011, and...
Search Advertising Revenues Hit $7.3 Billion in First Half of 2011 [Report] Paid search remained the dominant ad revenue driver in 2011, accounting for $14.8 billion of the record $31 billion of all online advertising last year, according to the...
Google-owned sites generated revenues of $7.31 billion, or 69% of total revenues, in the first quarter of 2012. This represents a 24% increase over first quarter 2011 revenues of $5.88 billion. Google’s partner sites generated revenues of $2.91...
QR codes accounted for 61 percent of all codes in the first quarter, growing to 72 percent in the fourth quarter. Rapid adoption of QR codes and other action codes is only part of the story in a new study.
Note: To generate a code on the ScanLife or Microsoft Tag sites, you'll first need to create an account. To ensure campaign success, consider consulting with a mobile barcode marketing expert, especially if it's your first time running a mobile...
The Panda update that was first rolled out in February was essentially implemented to improve the relevancy of search results, helping quality sites with quality content rank high on the SERP, while penalizing sites with low-quality, spammy...
Search advertising remains the online advertising leader, as revenues increased to $7.3 billion during the first half of 2011. Internet advertisers during the first six months of this year represents a 23.2 percent year-over-year increase...
Also, for the first time, non-alphanumeric gTLDs will be allowed, meaning that other language gTLDs may soon exist, so, for example, Russian sites could soon have a Cyrillic gTLD rather than .ru. What’s the top-level domain (TLD) of your website?
Compared to the second quarter of last year, Q2 of 2011 saw just a 7 percent growth, compared to a 26 percent growth in the first quarter of 2011. Q2 saw an 11 percent decrease in overall ad spending, which is likely due to a need to keep first...
At first SEW wondered if there was some extraordinary coincidence at play, as we assumed that football would be a more popular topic than tech. What's in your wallet? Probably nothing in the near future if Near Field Communications take off.
This follows last year’s record-breaking first half, in which advertisers spent $12.1 billion. Online advertising hit a new high of $7.3 billion in Q1 2011 – a 23 percent increase over Q1 2010 and the highest Q1 revenue level ever, according to new...
Facebook now dominates display advertising, serving 31.2% of all ads delivered in the first quarter of 2011, VatorNews reported. The social networking giant accounted for 346 billion display ad impressions in the U.S.for the first quarter of 2011...
Analytics it represents (perhaps) a first step in a series of fundamental shifts that will enable Google to become more socially-focused. Here's a recap of this week's columns and news stories for the week of April 24 to 30, as reported by Search...
Richard Trevithick, British inventor of the first functioning steam locomotive, received a Google Doodle on Google UK for his 240th birthday. Google saw some small gains for the first time since September, according to comScore's March 2011 U.S...
All eyes on new CEO as Google reports first-quarter results - Reuters Here's a roundup of today's other search news and headlines from around the web, sorted by category. Search Industry News Google, Facebook Group Asks Delay of Debit-Card Fee...
