SEO News

First Monday

  1. Back to School 2014 Trends: How Search Marketers Can Get Ready Now [Study]

    Approximately 48 percent start shopping online in preparation for school three to four weeks prior to the first day of school, and about 31 percent do so two months prior. The report cited that these searches consistently peak the first week in...

  2. SEO vs. SEM Timelines: A Medical Analogy

    If I pay you overtime, can you work on my SEO over the weekend so we can rank by Monday? Now that we turned on the SEO, we should be on the first page, right? Marketing directors and search engine optimization (SEO) consultants are often questioned...

  3. 3 PPC Power Plays: Monday Mornings, Luxury Hotels & Online Education

    This same analysis can be applied to time of day, days of the week, locations and more dimensions – focusing first on conversion rates as your guide. Time: Searchers on Monday and Tuesday mornings typically converted more often and signed up for...

  4. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    Get to know them on a first-name basis. We'll find out Monday I guess," he responded. Earlier that day, Don asked Lisa to develop a content marketing strategy that would help British Outfitters penetrate the highly competitive U.S.teen fashion market.

  5. Christening a New Marketing Holiday for B2B PPC: Golden Opportunity Month

    Then light those campaigns up in the first week of January. Cyber Monday! Ecommerce advertisers traditionally get to have all the fun. The holiday shopping season is the event of the year and about the only thing PPC folks can talk about in Q4.