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  1. How Video Site NDN is Driving 500 Million+ Video Views Per Month

    Search Engine Watch (SEW) interviewed Stephen Bach (SB), the head of Business Development at NDN. But as we learned more about the deficiencies of the existing online video model; it became clear that with enough scale and advertiser demand, the...

  2. Supercharge Your Conversion Rate Optimization: How to Structure CRO & Win

    The first thing to understand when attempting to build a clear picture of your visitor is what influences affect their purchase decisions. In many respects conversion rate optimization requires as much specialist skill as technical search engine...

  3. Google Shows Evolution of Search, Launches Interactive Timeline

    When it was first released, Google search had no ads or other system of monetization. In the more recent past, Google has focused on speed, with Quick Answers seeing upgrades in 2010 and 2011 and with 2010's Google Instant bringing users results...

  4. How to Test International Search Marketing Opportunities at Low Cost

    In other words, use expert native-speakers of the target language in order to make this work -- expert in this sense means that they are specialist search marketers and not simply translators. But even if you only achieve clicks and not conversions...