Webmasters have been watching for Penguin 2.0 to hit the Google search results since Google's Distinguished Engineer Matt Cutts first announced that there would be the next generation of Penguin. Webmasters first got a hint of the next generation...
Complete the first three columns of the worksheet for the full year. Not only can you get media coverage, you can encourage editorial links. One basic PR practice that works well for link building is the 12-month planner.
Pinterest has received its first significant update with how pinned images appear on the website. Called “Rich Pins”, these images that are pinned contain a host of more information right from the originating image site, such as product purchase...
First, we looked to see what percentage of writers had a Google+ account, and found that nearly nine out of 10 writers have an account (although it doesn't say anything about the extent to which they use it).out of 4 Authors with Google+ Accounts...
The first sprint, which is complete, was about building the culture and talent at Yahoo. Yahoo announced last week a partnership with Twitter to integrate tweets directly into its newsfeed. Yahoo CEO Marissa Mayer calls it #bestoftheweb, and says...
The term has 320 monthly searches (global, exact match) and you previously ranked on the first page in the top 3 organic results. Upon analyzing the possible outcomes of these three plans you decide to first revisit the on-page SEO work you've done...
Your first stop is Google AdWords. If you're ready to advertise on YouTube for the first time – with one of those ads that pop up before you watch your video – then this basics guide is for you. Online video is huge and video viewing doesn't seem...
First is that tweets use HTML to output tweets rather than using jQuery (as this is the only other way to do so via Twitter's official embedded timeline widget). Many great plugins are available to help your WordPress site when it comes to SEO...
While reading these steps (and the rest of this article), keep this mind: a relevancy-first approach is the only sustainable link building strategy. For a badass link builder, relevancy has to come first.
First, despite Facebook's scale and Graph Search's local implications, Facebook still has to convince the world that it's a local search utility like Yelp. The true pace of mobile and local search can be seen when the market withstands an entire...
So that also makes it well worth it for businesses to promote their Google+ pages to engage users for more reviews, increasing the likelihood that their business shows up first for more people. For example, they included a screenshot highlighting a...
This first series of segments is one of my favorites given that I work mainly in lead generation for higher education. Analyzing your website data with Google Analytics is much like mining for gold. Advanced prospectors profit because they know...
You'll first need to specify which columns represent the geographic data points. If a picture says a 1,000 words, then a beautiful interactive map overlaid with amazing advertising data must say 1 million.
First, how many shoppers actually use their phone to assist in the shopping experience while in the store? Mobile isn’t just for finding local merchants to start the shopping experience. Recent data from Google shows mobile is a shopping companion...
The BBC speculates this new ruling could have bearing on a case brought forth by Germany’s former First Lady, Bettina Wulff, for autocomplete results that suggest she’s linked to prostitution. In a ruling this week, a German federal court said...
At first glance, one might think that Google found this to be a powerful tool to assist in building out its Knowledge Graph. Now that Google has been named one of the first three officially credentialed identity providers (along with PayPal and...
After completing the first screen, you'll be taken to random image searches – for example, after destroying the Atari images, up next for me were pictures of ginseng, mayonnaise, Tahiti, English Cocker Spaniel, and Macau.
What if it's your first time? Link Research Tools' Link Detox and the Link Risk tool are great to run down a list of your potentially problematic links, but before you pursue removal, have a look at those links first.
First off, the name. We've seen the rise of unnatural links manual penalties. The infamous algo updates like Panda and Penguin, and some lesser talked about ones like the page layout algorithm. The rise and fall of super-agencies.
Test the images on your own Pinterest account first. At the end of last year, Pinterest introduced business accounts in response to the growing amount of companies and brands that were making their presence known on the social media network.
