SEO News

Fionn Downhill

  1. Are the Brains of Search Engine Marketing and Search Engine Optimization Sartorially Challenged?

    Also earning a spot on the SEM Top 10 list is Fionn Downhill, the well-respected CEO and President of Elixir Interactive. Fionn Downhill Dances to the Beat of Viral Marketing The Boston Globe has just published it's list of "The 25 most stylish...

  2. Elixir Interactive Online Reputation Management Case Study

    What is unusual is that the interactive marketing agency, which provides online reputation management and search engine optimization services, and it's well-respected CEO and President, Fionn Downhill, are the targets of a mean-spirited and...

  3. Testing Apple iPad Tablet in New Rutgers Mini-MBA Digital Marketing Program

    Kennedy, the Founder & MP of Beyond Ink and the FP & CMO of, interviewed Fionn Downhill, the CEO and President of Elixir Interactive, about the problems created because many of today's college marketing courses still omit search...

  4. Social network search terms top Hitwise list for 4th straight year

    Fionn Downhill, CEO of Elixir Interactive, interviewed Tim Kendall, Facebook Director of Monetization at SES New York, 2009. As Mike Grehan would say, it appears that Downhill was having intermittent problems with her microphone, because she seems...

  5. Agency Leadership -- Imparting Your Vision

    Over the past few months we've talked about how to build and grow your SEM business. I've looked at setting up your SEM, finding clients, marketing your agency, selling your services, recruiting the right people, and training your staff.

  6. SEW Experts: Training Your Search Marketing Employees

    In today's Business of Search column, "Training Your Search Marketing Employees - Part 1," Fionn Downhill outlines some of her training methods for new search agency employees. Your employees are the most important asset of your business.

  7. Recruiting the Right People for Your SEM - Part 2

    In my last column I looked at beginning the hiring process for your SEM agency. Specifically, I explored how to evaluate whether you need to hire, and also how to determine the types of hires you'll need to make your business a success.

  8. Sales and Your Search Marketing Agency - Part 2

    There are many challenges involved in selling search marketing services, including the different types of prospects, how to thrive in a competitive marketplace, and whether you should hire a sales professional.