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  1. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    They are spending more and more time on "who we are" and not just "what we sell," giving their firms a new degree of social intelligence. Software/Technology, Financial Services and Real Estate lead mobile traffic:These industries experienced...

  2. Search Marketing and Social Media in Regulated Industries

    What should firms do when people write negative comments about their drugs or mention on social networks that they got sick from the drugs (i.e.adverse events")? These industries - which include pharmaceuticals and healthcare, financial services...

  3. SEMPO Tells Government: Don't Censor Search Engines

    That webmasters are complaining is unsurprising, but they have alternatives, including hiring SEO firms or doing their own advertising. Understanding by marketers and advertisers that the search engines' most valuable asset is the user, and...

  4. Search Engine Optimization in a Down Economy

    Because SEO is a much more laborious process (companies must dedicate IT resources, copywriters, PR firms and others), it can be more difficult to get implemented. This isn't just the case in the United States; this is a global financial crisis.

  5. Google CEO to MicroHoo: We'll Bank on Frank

    Qatalyst Capital Partners, its investing business, will make selective principal investments, typically alongside leading venture capital and private equity firms. As Dealbook noted, Eric Schmidt gave a testimonial for the recently launched...