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  1. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    If you only check out one company or only click on one hyperlink from this post, let it be to explore Sun Life Financial's content marketing strategy further. Resources: One of the best things you can do to market your financial institute is to...

  2. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Software/Technology, Financial Services and Real Estate lead mobile traffic:These industries experienced significant growth in mobile traffic when compared to desktop. The amount of content and insight exchanged at Share13 was quite staggering...

  3. 5 New Website Vulnerabilities Straight from Black Hat & DEF CON

    All of this may be unimportant to you if you run a free music download service, but it's crucial if you handle financial transactions. In addition to "HTTP Response Body" you also (POST) string query parameters to reflect user data.

  4. The Social CEO: 6 Reasons Why the CEO Must Lead the Way

    Not just to win the hearts and minds of customers, but also those of employees, media and investors, now that the Securities and Exchange Commission (SEC) allows publicly traded U.S.companies to distribute financial information via social media...

  5. Matt Cutts on Links & How to Succeed With Content Marketing

    Suzie Orman comes to mind as someone who takes the basics of financial planning and makes it really easy and digestible for people, and she's done quite well," he said. You're not going to get that guest post at a high-powered blog or any...

  6. Defining Authorship: The Difference Between Contributors and Guest Authors

    Contributors are also more likely to help promote their stories –which is of real financial value to the publisher. Post Penguin Wasteland It means a commitment, but you can use Compete.com to find out the average traffic you can generate to your...

  7. Guy Kawasaki Talks Content Marketing, Social & Google+

    It's easy for me to say: I mean it involves lifestyle changes, but I think the most important step for any entrepreneur is to not do a financial forecast, not write a business plan, not do a PowerPoint pitch, but to create a prototype and either...