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  1. 3 Non-SEO Tips for Small Businesses Scared of Google Penalties

    For years financial advisors have advocated diversity as the answer to risk. As usual, such news was met with much debate, fear, and uncertainty. Google has been making lots of noise of late, penalizing guest blogging network MyBlogGuest, link...

  2. 7 Content Marketing Tips to Recover From Google Penguin

    Perhaps the most instrumental thing we did with our client was produce a series of financial calculators. To bridge the gap between hardcore and mainstream followers, focus on content and resources related to your core subject, but also related to...

  3. The Social CEO: 6 Reasons Why the CEO Must Lead the Way

    Not just to win the hearts and minds of customers, but also those of employees, media and investors, now that the Securities and Exchange Commission (SEC) allows publicly traded U.S.companies to distribute financial information via social media...

  4. 12 Ways to Optimize Press Releases & Avoid Google Penalties

    Taking a drive off main street, press releases are part of the Wall Street creed, meeting financial disclosure. Today the digital press release reaches beyond the journalist and carries company news direct to customers, prospects, bloggers, and more.

  5. 3 Keys to Activating an Audience with Smarter Content

    Finally, developing a set of metrics and benchmarks that reveals the true reach, engagement, and ROI of each unit of content will provide your business with the necessary feedback to know when and where to invest to achieve the best possible...

  6. Guy Kawasaki Talks Content Marketing, Social & Google+

    It's easy for me to say: I mean it involves lifestyle changes, but I think the most important step for any entrepreneur is to not do a financial forecast, not write a business plan, not do a PowerPoint pitch, but to create a prototype and either...