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  1. Key Factors to Effective Competitive Analysis as a Small Business

    After all, you have to compete with the big boys that have already established names in their markets and have their Internet marketing programs in place. Businesses both large and small in all sorts of different markets are taking advantage of all...

  2. A 7-Step Landing Page Template to Convert Prospects into Leads

    Here's a template for free reports that you can adapt to most markets in which your prospects are just becoming aware of the problem and potential solutions. Any hacker can exploit these holes in your security to read the entire contents of your...

  3. Going Global: Localize Your Message for Holiday Retail Traffic

    Retailers widely recognize the benefits of expanding their brand to global markets; the rewards are more customers and a higher rate of sales. But without creating a strategy for localizing brand messages to these markets, retailers put these...

  4. Google Passes Microsoft to Become 2nd Largest Tech Company

    Microsoft is betting on its next version of its mobile and touchscreen friendly OS, Windows 8, which will be released October 26, to propel it further into the online and mobile computing markets. Some financial analysts think the news is related...

  5. CIVETS: New Global Marketing Opportunities in Emerging Economies

    For many entrepreneurs, they are an attractive alternative to investing in the BRIC countries, and offer an “early mover advantage” that is no longer possible in those four markets. Many economists advise making a move now to take advantage of...