At SES New York in March, I organized the first Girls' Night Out for some of the female SES speakers. Marty Weintraub at aimClear wrote a fantastic piece on female speaker stats that he gathered from 19 conferences.
As the Nielsen research suggests, a whopping 70 percent of Pinterest users were female in 2012. When it comes to social media, Facebook, Twitter, and Google+ dominate the conversation. After all, they have large numbers of users and are still...
Looking at Facebook usage specifically, it's staggeringly huge (20 percent of all pageviews are on Facebook): percent of users' time spent on News Feed million photos uploaded daily billion Likes every day million pages with 10+ Likes million...
I’ve never felt that I couldn’t do something just because I’m female,” Roth said. My great grandmother, the first female to hold office in the Egyptian Ministry of Education, my grandmother, one of the first female judges in Egypt, and my mother...
Indeed, Google’s special logo today tries to include as many different female faces as it can. How do you create a Google Doodle that fairly represents women of all shapes and sizes? That was the challenge for Doodle artist Betsy Bauer, who...
Female and males may be more inclined to convert when using a specific type of call to action language than the other. But to reap the benefits you must understand how to test and optimize the channel.
NYC birth names count – female (Lots of Isabellas) Governments everywhere are opening up their data to the public and third-party developers. Case in point? The New York City Open Data Project kicked off in 2010 and enshrined into law by Mayor...
Use custom text and images for male and female audiences. Women outnumber men on Facebook, yet marketers spend more targeting men, allocating 53 percent of their budget to male users. Why is that? Quite simply, men are cheap.
Pinterest Power by the Numbers percent female iPad- and Android-centric The days of the single task "SEO and done" marketing are over. Today’s fashion statements include a mix of marketing color: local SEO, Pinterest, and social media.
Content Curators More Apt to Be Younger, Female On Instagram, the split between male and female users is also dead-even and 12 percent of all internet users use this site. Further, who are the people behind the rise of photos and videos as social...
Today, Google remembers a gifted female composer who excelled despite the many challenges she faced both personally and professionally, throughout a career nearly as long as her entire life. The Doodle shows Schumann playing piano with her children...
Earhart was the first female passenger (though she admitted she felt more like “baggage”) to make a transatlantic flight in 1928 – one that lasted 20 hours and 40 minutes. The female icon was also the first person to fly solo from Honolulu, Hawaii...
Are your 65-year old female customers with college education apt to respond to the same product benefits as your 18-year old single male students? On the heels of a WSJ report Facebook and GM are in talks to rekindle their advertising relationship...
Throughout his career, Klimt’s greatest subject was the female body, whether in oil paintings, sketches, murals, or other art pieces. Born in 1862 near Vienna, in Baumgarten, Klimt reveled in human sexuality and eventually led the Secession...
For example, if the sites a person visits have a majority of female visitors (based on aggregated survey data on site visitation), we may associate the person's cookie with the female demographic category.
Bing’s search results now feature Qwikis – short, captioned videos that turn text on Wikipedia pages into words that are spoken by a robotic female voice, as you’re treated to a scrolling slideshow of related images, videos, and maps.
In September 2011 74 percent of the user base on Pinterest was female and 25 percent of the gender was male. Fast forward to March 2012, the numbers are starting to shift to a more balanced gender viewership with 65 percent of the base being female...
Mayer, the youngest woman to ever appear on Fortune’s list of the 50 most powerful women in business (at No.in 2011), was the first female engineer hired at Google in 1999 and one of the first 20 employees.
After YouTube Insights (now YouTube Analytics) was launched, the team realized some of their YouTube videos were attracting a 50 plus female audience, who appreciated the content but did not convert to buyers.
As reported by other firms, Pinterest skews female; 60 percent of the site's users are women, and 55 percent are between the ages of 25 and 44, according to Experian. Pinterest is now the third most popular social networking site in the U.S.and...
