FedEx and UPS Tracking: Enter the tracking number Ex-Yahoo exec launches paid search predictor. The shortcuts allow searchers to enter a trigger word and get a relevant answer, often from a high quality source directly at the top of the results list.
Google" has already become a verb used by some, similar those who might say they need to "FedEx" a package. It's the smaller players such as AltaVista that have really fed into Google. It is available only to Search Engine Watch members.