Facebook makes it easier for advertisers to run ads on featurephones only – InsideFacebook"Featurephones only" now an option in the "creative ad placements" section of Power Editor and Ads API. Twitter Testing New Local Discovery Features — And...
The new Mobile advertising format ($3.4 billion, 9 percent of revenues) basically lumps together any ads that appear on mobile devices (smartphones, featurephones, and tablets), including display, text messaging, search, and audio/video ads.
Google wins FTC Technology Achievement Award for crowd-sourced system to reduce robocalls (a.k.a.spam) to mobile and landline phones. A feature that allows users to view and edit their prior Facebook searches vanished, but has returned following a...
Outside the U.S.and in many other countries mobile is the dominant way to access Internet – often not even via smartphones ("features phones" with limited browsers are popular in India). Create platform-specific content – Android content for...
Call Only Option (Only for Cell Phones) The enhanced campaigns AdWords rollout has drawn mixed sentiment among advertisers. You need only monitor #enhancedcampaigns on Twitter to see the full spectrum of thoughts from opinionated PPC practitioners.
With 234 million total cell phone owners in the U.S.age 13+), that leaves over 110 million cell phone users that have yet to migrate over from their featurephones. Due to a past felony I must have committed during my early life, my karmic payback...
Ever since the rise of ultrabooks and mobile phones, screen size has been on a decline from the days of desktops. With every new feature, Google Analytics becomes more powerful, but also more complex.
PHONES Include a store locator feature, or an address at the very least. Many are wary of going mobile because they’ve seen lower conversion rates or believe that they could deliver a better desktop experience.
Ads displayed on mobile phones can show up to two sitelinks, maximum. There is a checkbox in the settings to activate the feature, which says, "Sitelinks: Extend my ads with links to sections of my site.
Feature flip phones are a possibility too, but most of us have past that phase in our cell life. Oh noting of course you don't have to activate this feature on your phone to be attacked. Why would an SEO need to attend a conference about security...
For now, we’ve enabled Handwrite for iOS5+ devices, Android 2.3+ phones and Android 4.0+ tablets—in 27 languages. A new mobile browser beta feature called Handwrite allows mobile and tablet users to “write” their search query into the browser...
Carly Page wrote Google brings indoor mapping to UK Android phones Available now on Android smartphones, the feature enables users to get directions while indoors, with 40 venues already onboard. When in one of the 40 supported locations, this...
There are over 4 billion mobile phones on the planet, and Google estimates by 2014 more people will use mobile phones than PCs to go online. Mobile users are goal-oriented versus the more benefit-oriented desktop users, so always feature call-to...
However, after this test run, we still prefer Google, which is even faster and easier to use directly from Android phones – especially those with Ice Cream Sandwich 4.X versions, which have a default Google search tab at the top of your home screens.
But because GPS works best outdoors, and users have to activate the feature, it’s estimated that 10-15% of phones are location-enabled at any given time. A number of new terms have come to the marketplace since mobile’s explosion, such as SoLoMo...
We're very optimistic that this will be the form that search will take in the near future, but also that it will become the main way that people interface with the Web, whether on their PCs, laptops, tablets or mobile phones," Kuo said.
As you can see what helps users with usability challenges, also helps your site’s usability for all users on mobile devices, tablets and featurephones. Take your W3C valid and semantically compliant HTML, throw in CSS 2 and 3, add WCAG AA...
Create separate campaigns, and therefore separate Mobile App Extensions, for mobile phones vs.tablets and Android vs.iOS. It's important to remember that click-to-download ads are mobile only – this is a feature based on mobile WAP ads.
Mobile users are more likely to click on ads than their desktop counterparts, mainly because they are using their phones when seeking services, like restaurant recommendations, products reviews etc. The most promising feature of chomp.com is Chomp...
Finally, Wilensky made mention of a new smartphone Google Mobile bot looks at smart versus featurephones, not device type. Driving Mobile Traffic: SEO s a recap of the information-packed session. Why Mobile Matters