Content for these types of searches should include basic contact information – address, phone number and operating hours – as well as a short description of the location highlighting why a visitor should choose that location.
This can be difficult on the phone or through email, and online translation services are not always reliable, so face-to-face interaction is incredibly important. For those who are unfamiliar, Hangouts is a feature of Google+ that lets you video...
The next thing is to send really thorough emails, or, if you're on the phone, give really thorough explanations. They're going to roll it out to other categories as well and like I said it's a cool feature, hopefully they continue to do it because...
Feature phone users – outside the most developed countries, are dominant – 158 million visitors used opera (the major feature phone browser) in 2012 – do you want to ignore them? Don't ask people to print out coupons shown on phone.
If you want to include a phone number in your AdWords ad, you'll need to use the call extensions feature. Advertisers who would still like to promote phone numbers in their AdWords advertising can use the call extensions feature.
Taylor Aldredge, in charge of digital and social media for Boston-based Grasshopper, a provider of virtual phone systems, believes hashtags will help bridge the gap for Facebook users with more people outside of their network, which will change...
Phone Numbers Varied by Keyword Since advertisers can easily use call extensions across all devices, phone numbers will no longer be allowed in the description copy. Setting the phone number at the ad group level allows different phone numbers to...
From Windows Phone to Windows 8 and even Xbox Live, the theme previously known as "Metro" brings tiles of various sizes and colors to the user experience. Bing claims this feature has been researched using Internet Explorer and has seen users...
Location extensions allow you to add location data about your business to your ad, like a phone number and address. When combined with click to call extensions (see below), that phone number becomes clickable, so mobile users can call you with one...
Quickly add a phone number to drive calls and add business address to drive foot traffic. If you add keywords and change bids in AdWords, the next time you use our campaign import feature we can detect the changes for you.
No phone numbers or coupon scanning is required - the coupons are instantly redeemable, with savings automatically deducted at checkout. Zavers has a real-time analytics feature which enables manufacturers to measure coupon redemptions and examine...
That step might be a sale, but could also be another intermediate step on the way to a sale: a phone call, a download, a completed RFQ, etc. Click Unsubscribe Feature Search marketing is often more like courtship than a shotgun wedding.
Along the way, there have been telephone tracking plug-ins that use unique phone numbers to track a specific visitor to a phone call. According to the DoubleClick announcement, "Advertisers are prohibited from sending personally identifiable...
The integration will also feature an "apps" search vertical for anyone to search exclusively for apps on Android, iOS, Windows Phone, Blackberry. Ask.com and Quixey, "the search engine for apps" have announced a deal which aims to bridge the gap...
With 234 million total cell phone owners in the U.S.age 13+), that leaves over 110 million cell phone users that have yet to migrate over from their feature phones. Only 53 percent of all cell phone owners in the U.S.have smartphones as their...
Click to call ad extensions in AdWords work by adding a clickable business phone number in ads that appear on mobile devices with full Internet browsers. Google’s internal data shows including location or phone information in a search ad increases...
With access to Street View on your phone, you can use panoramic, street-level imagery to explore and navigate the places around you, even on the go. While the mapping feature requires the Safari browser to run, Google noted that iOS users can still...
Phone numbers Phone #'s must be numbers only and include both country and area codes, US example "13308675309" From a user perspective, this might affect a privacy setting or a change to the UI, while on the advertising side of things it usually...
Have you ever gotten a phone call, answered it, and realized it was a pre-recorded message? One might venture to guess that some of them were friends of friends who were introduced to the group, and eventually you exchanged phone numbers and began...
If you’re a visual person like me, go ahead and Google the same exact thing on your computer and phone. Most searchers don’t include locations in the queries, since they assume their phone already knows where they are.
