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Feature Creep

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  1. A Simple Test to Guide Every UX Design Decision

    This question has prevented numerous feature creep additions over the years. Reducing this kind of scope creep is as simple as asking those who contribute these ideas to walk through the task analysis to see if and where the task flow diagram calls...

  2. Demographics and Interests: Coming to a Google Analytics Profile Near You

    They want to deliver the data, but they don’t want to deliver too much information (I call this the creep factor). First, check to see if you even have access to this new feature. What wasn’t so exciting is that out of the approximately 20 profiles...

  3. 10 Website Quality Indicators That Can Sink Your SEO Battleship

    Ad Creep When in doubt about a page, you can also use the “Fetch as Googlebot” feature in your Webmaster Tools to check the page content. Your site is fantastic. You have great content. People think your site rocks – traffic is skyrocketing and you...

  4. Twitter and Local Search: A Status Update

    This is the natural tendency towards feature creep: Is the excitement around Twitter causing us to force unnatural mashups (local search or otherwise)? Tweet or Creep? These groups are further subdivided between those who think it has legs and...