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  1. 6 Crucial Link Building Strategies to Drive Quality Traffic

    Approaching reputed sites to feature your content or offer you link backs will only be useful if these sites have anything to do with the keywords that are important to your business. Getting traffic to one's site -- and quality traffic at that...

  2. Google Tests Knowledge Graph with “In the News”

    Google is testing a new Knowledge Graph feature called "In the news," per reports. Open champs Serena Williams and Marin Cilic -- yielded standard Knowledge Graph features and it remained unclear what types of additional queries would yield this...

  3. Bing Ads Launches Close Variants for Broad Match Modifiers

    We are confident that this feature will help to drive more highly qualified click volume to your campaigns," writes Microsoft group program manager Matt Bisson in the post. According to Bing, broad match modifier is a feature that helps advertisers...

  4. Is a Proposed Twitter Algorithm the Death of "Real Time" on the Social Platform?

    The move wasn’t popular, and the reaction became even more severe when the experiment became an actual feature. If the sentiment around this latest feature is any indication of how some will react to change on Twitter, the social platform may have...

  5. DoubleClick Adds Optimization, Reporting Tools to Search Commerce Suite

    The first feature, adaptive Shopping campaigns, is a new way to create and optimize Shopping campaign structure, based on product performance. Google subsidiary DoubleClick has announced three additional tools in the DoubleClick Search Commerce...

  6. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    You can choose a specific crawler to view how your pages are rendered via desktop, smartphone, and feature phone. They fire up Chrome or Firefox on their desktop computer and start looking around. That’s a smart thing to do, as deep Panda analysis...