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Fear Uncertainty Doubt

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  1. Machines In Translation: Do MT Engineers Dream of Selectric Sheep? - Part 3

    Reduce the fear, uncertainty and doubt about technology innovations. The thesis thus far: it's all about search. Machine translation can extend a search engine's capabilities. Social search, open platforms, and APIs also facilitate search.

  2. Think Like a Search Engineer

    A little bit of FUD (fear, uncertainty and doubt) improves overall quality. Without a doubt, when search engines roll over, there are lots of casualties. The savviest of search marketers know that it's also important to step back from time to time...

  3. Think Like a Search Engineer

    A little bit of FUD (fear, uncertainty and doubt) improves overall quality. While I have never seen a study on this, there is no doubt in my mind that getting a user to switch from another search engine to ours requires more than marginally better...