People don't necessarily make a differentiating point to check their email, texts, get push notifications from their favorite games, etc. Those may not seem like a big deal, but they really are ‐ that's how Twitter, Facebook, Foursquare got a lot...
This is my favorite subject. Tools such as Social Mention, Google Alerts, and fancier tools like Viral Heat, HootSuite, and others provide those managing the brand with immediate visibility into target brand perception.
One of my favorite SEO tools is Screaming Frog. That's when I like to use one of my favorite new tools, Deep Crawl. For example, Majestic SEO, Open Site Explorer, Google Webmaster Tools, Bing Webmaster Tools, etc.
One of my favorite things about rich media ads is experimenting and testing which format works best with which message. Tools like AdWords Placement or the Google Ad Planner allow you to expand your reach to sites where you're most likely to reach...
What are your favorite new features, tools, bells and whistles in Google AdWords? Consider these five new features that will have advertisers and PPC managers excited about the progress. Upgraded Sitelinks
Or Favorite it. What tools or tricks do you use to keep the sharing floodgates open? You're running around all day, you're battling your email and you're taking care of your customers. But in today's socially-connected world, it's not enough.
It would be great if you would add your favorite content re-purposing tools and techniques in the comments below! Tools to convert blog posts to e-books: Tools to quickly write blog posts based on tried and tested templates:
MJ: What are you favoritetools to find social influencers? If you don’t have knowledgeable people indentifying influencers "manually" or using tools, your influencer outreach strategy is screwed. For some time now, social has been all the rage.
Do you need to communicate your ideas to them, but can't code yourself out of a paper bag or stay in the lines when coloring your favorite book? To help non-artists, there are several good mockup tools for these purposes that are easy to learn and...
Group interviews are one of my favorite content assets because: And for the purposes of this article, group interviews help generate links that are highly relevant (primarily from the participants) to your own site, are effective tools for outreach...
My favorite quote in this whole book is "…link building isn't always predictable, and it isn't always that tangible. There's a really good section on analysis, using the various major tools (even tips on pivot tables.
Crowdbooster is my favorite tool for social media analytics, and while it used to be free, they're moving to a paid model. Let's look at three of the most common ways of measuring ROI in terms of why they matter, how you can use them, and what...
Everyone seems to have a “favorite”, but any of the “Big 4” SEOmoz, Majestic SEO, Link Research Tools or Ahrefswill do the job. Shaun Andersentweeted that same day “Less backlinks available in Google Webmaster Tools by the looks of it - I am seeing...
This metric is most likely one of your Google rep’s favorite. Analytics tools such as Google Analytics also come with some flaws related to this metric. Analytics tools often only track up into the last action taken by a site visitor and don’t...
If you’re planning an evening out on the town you will likely have a few favorite spots in mind. While you may not be ready to jump headfirst into paying a subscription of $50-$3,000 on a monthly basis to begin monitoring and measuring social...
For campaign import, my favorite timesaving features is the find and replace function which works well for destinations URLs. Bing Ads’ New Year’s resolution is to keep innovating, adding new features and making our tools easier to use.
If I had to pick a favorite network, it would be Twitter. As with Pinterest, visuals are amazing marketing tools for certain niches. However, unless you've seen it grow from the ground up, it's not an immediately clear concept – you and your...
That is because HitTail is one of my favorite keyword tools of all time. Speaking personally, as a freelance SEO, in a dead heat between the two tools, WordTracker would usually win my money, yet nonetheless, I still found myself paying for HitTail...
Good old HTML content is still a favorite with search engines. Take advantage of Google Webmaster Tools for creating a video sitemap. YouTube is the second largest search engine behind Google. Every minute, more than 48 hours of new video content...
If you stop TiVo-ing through commercials during your favorite primetime TV show, you will immediately notice that they (IBM, HP, Google, Microsoft) are setting the stage for the next generation of big data applications.