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  1. How to Deal With Search Marketing Burnout

    You many not always need to start at the bottom either, because many skills can transfer, and just be applied in new ways. As a 12-year veteran in the search industry, there have been moments when I wondered what the hell I was doing and how I was...

  2. SEO Diagnostics: Urgent & Preventive Care

    Gzip HTTP compression, which decreases file transfer size. You can’t truly have a successful search engine optimization (SEO) program without evaluating your performance over time and knowing how potential technical issues can affect your website...

  3. The Worldwide Web Just Went Global

    In other words, we'd have to pretty much forget hypertext transfer protocol and adopt a different method of linking computers together via a Web. It was at ICANN's October 30 meeting in Seoul, South Korea that ICANN formally agreed the fast track...

  4. Microsoft to Build Search Technology Center in Europe

    We're already doing some great work in Europe in the enterprise search space through our January 2008 acquisition of Fast Search & Transfer SA, and we're looking forward to opening the European Search Technology Center to further our investments.

  5. When Top Keywords Suddenly Vanish

    Also, if your site is just a couple years old and your content is replicated to a site, maybe one that is seven years old with a major history of high rankings and strong search engine rankings, it's possible that an algorithm patented by Google...

  6. Copyright Law: What Search Marketers Should Know (Part 1)

    This can be either be the original author of the work (the "author" being the creator, or the creator's employer in work-for-hire situations), or the beneficiary of transfer of rights by the author. They may be the victim, finding their own...

  7. FAST Acquires Personalization/Recommendation Technology

    Norway- and Boston-based search company FAST Search & Transfer has acquired AgentArts, a San Francisco-based technology company with a personalization and recommendation engine for music, video, games and mobile entertainment.