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  1. Social Media Competitive Analysis: A Lesson from the Fashion Industry

    In the referenced fashion report, for example, the top fifty brands were segmented into three categories (High Fashion, Fast Fashion and Mass Market) Although the references contained in the following post are specific to the fashion industry, they...

  2. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Fashion – The Search Agents"Overall impressions increased 4%, click-through rate increased 15%, and clicks increased 11.7% … 8.8% increase in CPC and a 21.6% increase in spend, YoY. What it Means to Your Personal Brand When You Connect on LinkedIn...

  3. SEO Diagnostics: Urgent & Preventive Care

    Responsive design is in fashion and is a great idea, but it’s not for every business. View All ‐ if you have a good View All that is fast-loading, and contains all products or items included on pages you can just rel canonical all of your pages...

  4. Small Business Social Media: 3 Tips to Get Started

    Most businesses can create a valuable Facebook network, while Google+ is good in a B2B or software/technical market, and Pinterest is good in a homemaking/food/homegoods/fashion market. Being able to compose a coherent, and often witty sentence...

  5. Bing Top Searches of 2012: Those Kardashian People, iPhone 5 & Beyonce’s Baby

    Michael Kors - most searched fashion designer Pizza Hut - most searched fast food Kim Kardashian was the most searched person this year, and she didn’t even have a new sex tape out! Congratulations, Kim K.

  6. Holiday Season Search Trends of Top U.S. Retail Brands

    The ads keywords for Macy’s are standard words for what their store supplies such as “handbags”, “fashion star” (seemingly Macy’s is cross-promoting with the NBC "Fashion Star" reality show by way of a clothing collection), “earrings”, “beds”, and...

  7. Occupy Wall Street: How News Publishers are Missing an Opportunity for New Readers

    Without Facebook, Twitter, YouTube, and the like, the world at large would never have been able to experience, and participate, in such real-time and visceral fashion. In the age of global digital information, news travels remarkably fast.

  8. Searcher Demographics – We Are What We Search

    Search terms can be parsed in a similar fashion. Google+ is definitely off to a fast start in reaching the most desirable income segments, which may make it more attractive to advertisers. “Different strokes for different folks”: a simple enough...

  9. Google Trying To Buy Content Network

    We've also re-launched DIY fashion network ThreadBanger, and spun off a sister network, ThreadBanger Style, showcasing the hottest runway trends. The company's "award-winning networks include Barely Political (home of Obama Girl and the smash hits...

  10. Gods and Monsters: The Technology Gap and The Service Triangle in Second Life

    increases in a linear fashion, technological advancements don't work that way. "Cheap, fast, good. In an industry where each individual job can have different parameters (like interior design), this is not a very difficult prospect, because while...