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  1. How to Create a Social Media Friendly Landing Page

    The best chance at converting a social connection is to catch them in the right moment on the right device. For mobile forms, check boxes and radio buttons work far better than drop down lists. We demonstrate every day that we can drive traffic...

  2. 14 Top-Notch Resources to Help You Become a CRO Expert

    Nobody knows right away how to optimize websites as soon as they walk into the digital marketing world; we've all had to learn some aspects. Again, posts are few and far between, but each is so well-written that you won't be able to refrain from...

  3. Google Begins Removing Search Results to Comply With 'Right to be Forgotten'

    Google has started removing search results, following the European Court of Justice landmark "right to be forgotten" ruling in May. Google doesn't sound too pleased about this, and hasn't revealed any further details about the process, which means...

  4. Back to School 2014 Trends: How Search Marketers Can Get Ready Now [Study]

    Tablets and computers represent the most popular back-to-school products, PM Digital reported, and far outweigh searches for other products like backpacks. To capture its audience at the right time, Apple launched back-to-school promotion earlier...

  5. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    Not a huge number, right? If you hover over the icons in the lower right corner of a post with a high plus count, you will see that you have the option to click and see the activity on that post. There are so many ways to find the right people to...

  6. Want to Increase Your CTR by Nearly 50%? Consider Search Refinements

    We all know that consumers, more often than not, will click on the top ad above or to the right of the organic results. The key takeaway for search marketers is that single phrases are rarely typed into a search engine in isolation; it's far more...