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  1. 5 Takeaways From the World Cup for Global Search Marketers

    Even if you aren't a soccer fan ("football" to the rest of the world), you were most likely exposed somehow to the event through digital and traditional ads. My all-time favorite tweet, as with many other marketers, was the one from Lufthansa...

  2. The 11 Most Popular Sports Teams in the World in Social Video [Report]

    Be On selected teams based on their existing online video strategies, net worth and fan base, and evaluated content uploaded to YouTube, Facebook and owned websites over the last 12 months. Everyone has their favorite sports team, whether it's the...

  3. The New Inbox: The Intersection of Email, Mobile & Social Marketing

    Fleck then asked, "How does something that builds a connected Like or connected Fan give us that data layer in Social that allows us to begin to target on things like categories, content segregation, social linking index, and so forth ‐ so that we...

  4. Twitter Year in Review: Top People, Trends & Events of 2012

    The second most popular tweet in terms of sharing was Justin Bieber’s tribute to a young fan who had passed away. Obama’s November 6 celebratory tweet after winning the election had over 810,000 retweets and was marked a favorite by more than 300...