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  1. How Vine Has Changed the Video Landscape in Just 12 Months

    Naked fan streaks on the Estádio do Maracanã in Rio de Janeiro? Whether it's a monetization strategy in the form of native in-feed ads or expanded content discovery, there's no doubt Vine will have something up its sleeve to surprise its 40...

  2. The Biggest Mobile Trends and Stories of 2013

    Blackberry spent 2013 waging a battle to recapture its once-loyal fan base. In August 2012, Google published its famous Multiscreen Study, which stated that for the average user, cycling between smartphone, tablet, and desktop throughout the day is...

  3. The 11 Most Popular Sports Teams in the World in Social Video [Report]

    Be On selected teams based on their existing online video strategies, net worth and fan base, and evaluated content uploaded to YouTube, Facebook and owned websites over the last 12 months. Everyone has their favorite sports team, whether it's the...

  4. 6 Mobile Marketing Tactics to Nurture Customer Relationships

    Communicating with a customer who is "at risk" should be different than with one who is a raving fan. Tracking more detailed information will give you a solid demographic and even psychographic understanding of your customer base, which can help...

  5. Facebook Graph Search: How Multi-Location Brands & Local Marketers Can Capitalize

    Build the local fan base: Be sure to publicize newly created pages for each location and incentivize patrons to become fans of the page through Facebook-only discounts or rewards. To do so, they’ll need to get local by claiming a location page for...