SEO News

Fall

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  1. 6 Ways to Prepare Your B2B PPC Account for the Holidays

    It’s true that lead volume will probably fall off during the fourth quarter, and especially from Thanksgiving to Christmas in the U.S. It’s the fourth quarter of the year, and by now you’ve probably read several articles about preparing for the...

  2. Mobile, the Ultimate Shopping Assistant, Says Google

    The fall leaves are yet to turn orange and yellow, but the red and green Christmas decorations are already making their way to stores. Uh oh. It’s already happening. The holiday shopping season has begun and it's seeming to get earlier and earlier...

  3. Recover From Panda? Follow These 5 Steps to Avoid Future Panda Hits

    Don’t fall victim to subsequent algorithm hits. The original algo hit typically feels like a punch in the gut, with serious confusion and frustration quickly following. Then you have months of recovery work with hope (and faith) that your hard work...

  4. Last-Minute SEO - Here Come the Holidays!

    These methods typically fall under organic and paid umbrellas. Unless their business is summer-related, summer is the time of year where many website owners (and managers) slow down, kick back, grab a beer, and enjoy those long, hot, sunny days!

  5. DoubleClick Adds Optimization, Reporting Tools to Search Commerce Suite

    Fashion advertisers, for example, need to sell the latest styles before they fall out of favor," DoubleClick writes. Google subsidiary DoubleClick has announced three additional tools in the DoubleClick Search Commerce Suite, which it says will...

  6. Survey Says: Stop Making Assumptions About Your Content

    Oftentimes, you must solicit this feedback, rather than expecting it will fall into your lap. Last month, I attended an industry conference on programmatic buying. Amidst all the discussion, there was one specific anecdote that had seemingly...

  7. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    Un-engaging content: Even if your content doesn't fall in any of the categories above, it may still be a potential threat because users don't find it particularly interesting. With the recent Panda 4.0 update, it's more important than ever to tend...