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  1. Introducing the Local Marketing Adoption Curve

    Localeze), Factual, and Infogroup. The explosion of channels and devices has made the opportunity to connect with consumers more abundant, as well as more daunting, than ever. Today, marketers must ensure their brands are visible where and when...

  2. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Claim and manage your listings in major data aggregators like Acxiom, Infogroup Express Update, Neustar Localeze, Factual, and Yext. Google continues to make this increasingly so, with local branded and non-branded terms playing an ever greater...

  3. Recovering from Penalties, Penguin, and Panda

    They've been vastly abused, so the key is to make sure they are high quality, factual, and offer value if you're going to use them as part of your digital marketing strategy. Google has sent web publishers into a tailspin with Pandas, Penguins and...