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  1. SEO for Startups & New Businesses: An 11 Step Plan

    Social authority, in most cases measured by a given persons G+ profile, has the potential to become a major ranking factor in the emerging world of app-based or semantic knowledge engines. Making your site responsive or at least mobile-friendly for...

  2. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Although structured data isn't a ranking factor (meaning all other things equal, you won't rank higher than a competitor based on schema alone), it enables the showcasing of rich snippets, which enhances the search user's experience through...

  3. How Link Building Changed in 2013

    Major Link Building Topics in 2013 Three major topics were discussed all year long: Yandex, the Russian search engine, announced plans to ignore links as a ranking factor for commercial queries, with a focus on human interactions with sites.

  4. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    It isn't clear exactly how much Google +1's directly contribute, but it's fair to say that it's a major factor in the "social signals" component of Google's algorithm. Today, diversification is a major trend: depending on who you're targeting, it's...