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  1. How to Create Effective Content to Help SEO & Sales: 3 Top Ideas

    The advantage in SEO is that we can instantly gauge the popularity of a piece by the amount of social shares and buzz to find the proven concepts. It got thousands of shares on Facebook and Twitter, and worked incredibly well to drive people to the...

  2. Is rel=author Really a Good Way to Judge Sources of Good Content?

    The incredible growth and buzz around authorship and using this tag, as means to determine true page value is definitely taking shape. Twitter and Facebook are starting to crack down on fake accounts and visitors, but the numbers are staggering and...

  3. What Google Analytics New Social Reports Offer & What They Can’t

    When Google Analytics announced their new social reports at SES New York last month there was a lot of online buzz declaring Google was “squaring the circle” of social media ROI by putting in place a more robust collection and filtering mechanism...

  4. Digital Asset Management Strategies to Grow Your Audience

    If the content production process is managed properly you can boost the buzz around the main content with previews in other formats. Facebook and Twitter users share a lot of images, especially if they contain statistics and are entertaining.

  5. Optify Adds Optimized Landing Pages and Social Sharing

    Despite all the buzz around all of these online channels, CMOs still view social media primarily as an acquisition vehicle. Users can manage multiple Twitter, Facebook, and LinkedIn accounts with a single sign-on; Google+ sharing and support is an...

  6. Facebook Nears Google Buzz-Like Privacy Settlement with FTC

    Google and Twitter both settled with the FTC for complaints involving social features; Google admitted to its privacy mistakes with Buzz and submitted to 20 years of audits, and Twitter acknowledged security lapses that made profiles more...