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  1. SEO & PPC Q1 2014 Trends: '(not provided)', Mobile & Bing Ads All Grow [Reports]

    Facebook reigned as the dominant referrer of that traffic at 54 percent in Q1, versus other social sites like Pinterest (25 percent), YouTube (3 percent) and more. Yahoo’s move to secure search impacted 1 percent of all site visits, according to...

  2. 4 Keyword Strategies for Squeezing Performance From Broad Match

    We know to remove navigational terms like "facebook", "youtube" or "craigslist" and even adult terms. From Product Ads, "(not provided)", data visualization, ad copy testing strategy, to broad match strategies – my conversations at ClickZ Live New...

  3. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    Is it a video, your Facebook page, a press release or your latest blog post that's ranking? The unfortunate reality today as a result of secure search in terms of content marketing and SEO is that it's hard to have meaningful conversations, Adams...

  4. Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

    Then, Animoto's technology does the editing work and in minutes your video is ready to place on your website and share via email, Facebook, Twitter or a link. The data shows that there's a real power in business videos to help people make confident...

  5. 26 Free Must-Have Tools for PPC Success

    If you're running more than one simple Facebook Ads campaign, you need to be using Power Editor. Facebook Power Editor It's like AdWords Editor for Facebook. It'll show search volume, create ad groups, and provide demographic data – all in Excel.

  6. Yandex & Google: A Big Change for Russia's Display Ad Market

    Now companies such as Yandex, AdFox, Criteo, Google, and Facebook have integrated into the Russian market. Data management platform: These have a direct relationship with data suppliers, which allows advertisers to target according to their needs...

  7. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Claim and manage your listings on major social networks like Google+, Facebook, Yelp, and Foursquare. Although structured data isn't a ranking factor (meaning all other things equal, you won't rank higher than a competitor based on schema alone...