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  1. 6 Crucial Link Building Strategies to Drive Quality Traffic

    While Nordstrom dominates Pinterest and does a fair job of YouTube videos, Macy's steals the show on Facebook. However, if you have the exact same content on your site, too, you run a risk of being labelled as a content copycat and getting punished...

  2. Content Is King in SEO, But User Signals Are Also "Crucial" [Study]

    Facebook signals rank number one, followed by Google+, Twitter, and Pinterest, Searchmetrics says. SEO platform and search analytics firm Searchmetrics has released its 2014 SEO Ranking Factors and Rank Correlations report, which it says provides...

  3. Last-Minute SEO - Here Come the Holidays!

    If cash-strapped, the best place to try is Facebook, where you can highly target your campaigns, spend small amounts of money, and focus your efforts. If truly strapped, Facebook post boosts are very inexpensive and might get you just the traffic...

  4. 2013 Mobile Ad Revenue Hits $19.3B, Including Gains in Search

    Facebook showed just more than $2 billion in net revenue in 2013. Worldwide, Google held about 56 percent net share revenue, while Facebook held about 13 percent, eMarketer reported. When it came to mobile ad revenue, eMarketer reported that Google...

  5. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    He said this loss of referrer data affects organic links, including Facebook. Ever since Google unleashed 100 percent secure search, SEOs have scrambled to fill gaps in measurement. There was speculation that Google was trying to push marketers to...

  6. SEM the Most Effective Acquisition Channel for 85% of Retailers [Survey]

    Thanks to the effectiveness and renewed budget focus on display advertising, Facebook cannot be counted out from a retail advertising stand point. People think of Facebook as a social network, but in reality it's another medium for personalized...