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  1. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    And then surely if you’ve written 34 posts on a site, that looks more natural than if you’ve only written one or two - it’s building real authorship, not a guest profile. If content is placed on a big publisher first as an exclusive, they should be...

  2. How to Create a Social Media Friendly Landing Page

    Consider using a social sign up button that will fill in all the basic info from a mobile user's social profile. Each social channel, whether it's Facebook, Tumblr, Pinterest, Twitter, or Google+, has it's own language and code of conduct.

  3. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    If you aren't likely to follow an account that still has the generic Twitter egg for a profile picture, you shouldn't follow an account that still has the generic G+ silhouette. This means that, unlike Facebook, a brand is free to follow any other...

  4. How to Dominate the Entire First Page of Google

    For more information on how to set up your publisher profile, check out this Google+ starter guide. The following properties have the highest likelihood of showing up for brand terms: Wikipedia, Twitter, Facebook, YouTube, and LinkedIn.

  5. The Buzz on Search and Social Signals: Building Informed Cross-Channel Strategies

    On Facebook, for example, a user’s personal profile information (such as age, gender, marital status), engagement with brand pages and stated Interests can be used to target specific audiences. For social, the Facebook Exchange (FBX) represents a...

  6. The Multi-Platform Majority Has Arrived. Are You Ready?

    Given the rapid increase in adoption of other web-enabled devices, we should perhaps not be surprised to see that the profile of Internet usage has also changed dramatically. While they may have had luxury of efficiently planning out their night on...