The format of choice has been chronological feeds, such as Facebook's Newsfeed and Foursquare's Explore. My deep-rooted aversion to "killer" claims aside, this brings up an interesting question: Is Facebook – and to a lesser extent Foursquare...
A story that reaches a consumer who is looking at his or her Facebooknewsfeed on an iPhone while riding the bus to work is a very different opportunity than one where the content reaches a dad who is sitting on his couch with the TV on while...
You know that moment when you're staring at your Twitter feed, your RSS list or even your FacebookNewsFeed and everything reads unbelievably boring and unoriginal? If something looks interesting in your feed reader but you're running to a meeting...
The key is to not bombard fans with too many posts, as Facebooknewsfeed optimization often penalizes for this. Weintraub and Litwinka’s spin on Facebook content calls for 50/30/20 rule.percent news: Include a custom blend of third party, non...
Facebook's CFO David Ebersman said the growth in ad revenue was driven by the strong performance of newsfeed ads. Advertising revenue from mobile devices comprised 30 percent of Facebook's total ad revenue in the Q1 2013, up from virtually nil one...
In an online statement, Twitter said it has widened reporting on user engagement with Promoted Tweets – the sponsored tweets that appear at the top of its newsfeed – to include not just paid media but also earned media, or those that are...
YouTube for iOS gets access to live streams, My Subscriptions feed, video queuing for TV playback, and more – The Next Web Facebook Tests Its First Graph Search Ads, But They Aren’t Targeted To Your Queries – TechCrunchThe ads "use standard...
Looking at Facebook usage specifically, it's staggeringly huge (20 percent of all pageviews are on Facebook):
percent of users' time spent on NewsFeed
million photos uploaded daily
billion Likes every day
million pages with 10+ Likes
million...
If you triangulate Facebook's moves with Nearby/Local Search, Graph Search, and mobile newsfeed ads, there's an opportunity to connect buyers and sellers in locally relevant ways. With Cover Feed, which gives you NewsFeed updates on your home...
This Epicurious Twitter feed used the Boston Marathon bombings as a way to promote recipe content on its popular recipe site. According to a recent study, 70 percent get most of their news from friends and family on Facebook and 36 percent get most...
First, the image is onlytext, which, if that's your tactic, cool, but Facebook is cracking down ads in newsfeed with images that have 20 percent or more text. It's astounding: big brands, with seemingly bursting-at-the-seams marketing budgets...
Digg is taking advantage of Google's decision to close its popular RSS feed reader Google Reader and has announced that it has already started developing its own version. Digg hopes to identify and rebuild the best of Google Reader's features...
Bear in mind now, Bing has direct feed access to the entire Facebook database of connections, Likes, and shares. I am not going to dig into that the entirety of that argument today, other than to note that in my recent interview with Bing's Stefan...
As promised, Facebook’s newsfeed is evolving to feature larger photos and multiple feeds that are designed to reduce clutter. Inside Facebook has a good compiliation of what the various Facebook ads will look like in the new look Facebooknews...
The median reach of a Facebook article is said to be around 16 percent – in other words only 16 percent of your followers will see your average Facebook posts in their newsfeed. It’s not easy…” So say the multitude of recent Facebook posts that...
Social network Facebook has said it will roll out some major changes to its newsfeed during a March 7 event. It's unclear yet what features this NewsFeed update will bring, but as always with Facebook redesigns, expect it to be met with...
The first result is a Bing news aggregation feed featuring posts from Huffington Post (posted just a few minutes prior to search and had 4 shares and zero comments), Search Engine Land (one day prior to search with a total of 1,168 shares and...
NewsFeed* NewsFeed The NewsFeed report will provide data for ads that are placed in a user’s NewsFeed. Ads are placed in the NewsFeed of users targeted by the advertiser who are notPage fans or friends of fans.
Local suggestions built from Nearby and locally oriented graph search will create monetizable inventory for advertising within the newsfeed. Facebook's mobile ad revenues will reach 25 percent of overall ad revenues (currently 14 percent).
Facebook Ranking Factors: How to Gain an Edge in the NewsFeed Looking to take advantage of Facebook Graph Search, the social network’s new and improved internal search engine when it fully launches? Facebook has shared a few basic tips on how you...