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Facebook Mobile Bia Kelsey

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  1. Social Ad Revenue Forecast to Hit $11 Billion by 2017 [Report]

    The frequent use of Facebook and Twitter on mobile devices will lead the sector to over $2 billion in revenue by 2017, according to BIA/Kelsey. BIA/Kelsey projects that video and mobile social ads will be the prime motivators for the future growth.

  2. Mobile Ad Revenue Outlook: Local Search Leads the Way

    Earlier this week, BIA/Kelsey released its U.S.mobile local advertising forecast, projecting $5.8 billion in revenue by 2016. Facebook News Feed Ads), most mobile ad formats today fall into the main categories of search, display, SMS, or video.

  3. Majority of SMB Websites Fail to Provide Social Links, Contact Info [Study]

    Together, analysts from BIA/Kelsey and vSplash will discuss the implications of the widening gap between consumer adoption of digital platforms and the deficiencies in SMBs’ digital presence. SMBs worldwide are falling behind consumers in the...

  4. Google Social 'Layers', Google Fires Teen Stalker, Facebook/Microsoft Search Deal Rumor & More Search News

    According to BIA/Kelsey, online local advertising in the U.S.will reach nearly $20 billion this year, up 26 percent from last year. Nielsen Mobile Study: Facebook, Weather, Maps and Music - Marketing Pilgrim