FTC also brings up social listings, such as the ones you see in Facebook’s Graph Search, or even Google+ influenced personalized results where some listings are displayed more prominently because of someone in that users personal network.
Last Thursday, Facebook introduced a new way to share 15-second videos on Instagram. With branded Vines four times more likely to be shared than video ads and mobile data traffic set to increase 13-fold between 2012 and 2017, advertisers have been...
With Bing Places for Business, you can build your online presence by adding your Facebook and Twitter URLs. Additionally, with the recent announcement of Apple and Bing's mobile search, is Bing getting ready to make a more serious run at market...
So one of the first things you want to do, Beckman said, is to make sure that your brand has a profile on all the social networks, whether it's Google+, LinkedIn, Wikipedia, Facebook, Twitter, YouTube, and so on.
The rumors were flying leading up to a mysterious announcement at Facebook headquarters this morning, made even more mysterious by some “snail mail” invites sent out to reporters in advance: Today, Facebook and Instagram announced video on...
Add to this the emphasis of Google, Facebook, LinkedIn and other social networks on data shared by individuals, and you have the key to the data kingdom. These include social giants Twitter, Instagram, Facebook, LinkedIn, Pinterest, etc.
Facebook recently announced it was going to simplify its advertising options due to feedback it collected from marketers over the span of a year. Just last week, Inside Facebook revealed sponsored search results were among the features to be cut.
A distant second to Google in the rankings was Facebook. Google will take home more than half of all mobile advertising dollars this year as the company is poised to see record revenues for 2013. Research firm eMarketer said that Google is on pace...
He briefly mentioned an example of a dentist who submitted his database of 2,000 opt-ins to Facebook, and Facebook came back with a 50% match rate that allowed him to target those people in their network.
This is obvious in LinkedIn, but there are also less obvious, but worthy sales opportunities in Facebook, Twitter, and YouTube. Reaching reporters and driving community relations can be done on sites like Facebook, Twitter, and LinkedIn.
Within 12 months, Twitter will flip the switch to display pictures, video, and associated web content in an effort to compete with media heavy rivals such as Facebook. There are eight card types that can be attached to tweets, each of which has a...
On the social search side, results from Facebook’s Graph Search are generated entirely from a searcher’s social network and other information available publicly on Facebook. Activity happening on Facebook, Google+, Twitter and other top social...
In January this year in an interview with Bloomberg, Mayer talked about creating powerful personalization technologies through the “interest graph,” and says of dominating organizations such as Google, Apple, Facebook and Amazon, “there’s always...
In an effort to continue courting SMBs – the lifeblood of local search – Facebook has rolled out Yelp-like SMB mobile profile pages. Through the evolution of local search, one thing Yelp, Facebook, Foursquare and others share is investor pressure...
source=facebook, and visitors from Google to http://www.example.com/resources/? For example, you can run a Promoted Tweets on Twitter, Sponsored Stories on Facebook, and an AdWords campaign on Google all with the goal of driving visitors to...
The third edition adds information about connecting with Pinterest and Google+ as well as all the new Facebook sponsored stories and Ads and other paid products. To learn how to get your hands on a free copy of "Search Engine Optimization: Your...
It allows customers to check-in to wherever they are and then post that check-in to Facebook for all of their friends to see (this is now more important than ever thanks to the Facebook Graph Search).
Facebook, Twitter, LinkedIn, Google+, and YouTube each offer B2B marketers value. Facebook Facebook, the 800-pound gorilla, is certainly the number one B2C social media network. As a B2B social media tool, Facebook does serve to deliver client...
A story that reaches a consumer who is looking at his or her Facebook news feed on an iPhone while riding the bus to work is a very different opportunity than one where the content reaches a dad who is sitting on his couch with the TV on while...
Using social-network data from Pinterest or Facebook, consider creating landing pages of popular or emerging products that can turn a browser into a customer. Consumers are making more of their purchasing decisions on mobile devices – whether on a...
