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  1. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    This means that, unlike Facebook, a brand is free to follow any other Google+ user and begin interacting with the content they are publicly sharing on the network. +Post ads on the Google Display Network have been out of beta for several months now...

  2. Facebook Update Targets News Feed Spam: Posts 'Explicitly' Asking for Likes, Comments, Shares

    In their testing, Facebook found that reducing this frequently recirculated content causes users to hide 10 percent fewer stories from Pages overall. Facebook specifically cites Pages that are sending users to a page full of ads instead of a photo...

  3. 26 Free Must-Have Tools for PPC Success

    It's like AdWords Editor for Facebook. If you're running more than one simple Facebook Ads campaign, you need to be using Power Editor. Facebook Power Editor Use Google Analytics to gauge bounce rate, pages visited, and many other analytical gems...