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  1. Facebook Advertisers Testing New Sponsored Stories Actions: Want, Own, Played & More

    Over the last year, brands have been able to run Sponsored Stories - or social context ads - based on what users "like" on Facebook or where they've checked in. The development, first reported by Inside Facebook, comes less than a month after...

  2. Facebook’s Cookiegate: Controversial Tracking Cookie is Back

    The same Australian who blew the whistle on Facebook tracking logged out users last week discovered yesterday that although Facebook had “fixed” the problem, the tracking cookie has been re-enabled. To get around users’ browser security, third...

  3. Facebook Fixes Cookie Issues as Lawmakers Urge FTC Privacy Probe

    We believe that an investigation of Facebook tracking its users even after they log out falls within the FTC's mandate as stipulated in Section 5 of the Federal Trade Commission Act with respect to protecting Americans from 'unfair and deceptive...

  4. Is Spotify's Million Signups Through Facebook A Marketing Game Changer?

    Apps that used Apple and Google to get users may now be moving to Facebook – gaming company Zynga has been aware of its pull for some time, as has others like BranchOut and Quora. It gained over 1 million new users since f8 a week ago, Inside...

  5. Facebook F8 Wrapup: Timeline, Ticker, GraphRank for Users & Marketers

    If Google+ is able to draw Facebook users over to their platform and offer benefits for businesses at the same time, they’re going to give Facebook a run for their money in the social sharing = big business economy.

  6. Facebook Unveils Simplified Privacy Settings, Pursues Expansion With Sharegrove Buy

    CEO Mark Zuckerberg told the world on Monday that Facebook's "drastically simplified" privacy settings would roll out in the weeks to come and here they are. The news here is that Facebook decides to make it officially public for once and for all.

  7. SearchDay: Link Building via Word-of-Mouth

    BRAND EQUITY While it's anyone's guess what will be rolled out at the f8 Facebook Developers Conference on July 23, the buzz is predicting an announcement of e-commerce and micro-payment capabilities.

  8. Has Facebook Found the Key to Making Money via Search?

    Even though the applications have been a big success for users and developers, it hasn't put much money in Facebook's pockets. Facebook has already rolled out Facebook Marketplace and the guess is they'll launch more support items around it, like a...