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  1. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    This means that, unlike Facebook, a brand is free to follow any other Google+ user and begin interacting with the content they are publicly sharing on the network. Much like Twitter, Google+ makes little distinction between a business entity and a...

  2. Facebook Update Targets News Feed Spam: Posts 'Explicitly' Asking for Likes, Comments, Shares

    But as Facebook continues to make changes and evolve, they they keep reducing the visibility of businesses and their Facebook pages in order to encourage them to do paid advertising instead. Now, if a business or website asks for likes, shares, or...

  3. Facebook News Feed Now Shows Content From Pages That Tag Pages You Follow

    If you follow or like a Page on Facebook, and another Page tags that page on Facebook within their own post, there's a higher likelihood that you'll see that post in your feed, even though you haven't liked or followed that brand or business.

  4. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Claim and manage your listings on major social networks like Google+, Facebook, Yelp, and Foursquare. Ironically, a lot of the things consumers are looking for may also help your local pages rank higher, like integrating YouTube, Google Maps...

  5. Avoid SEO Hype: Why Small Businesses Should Focus on Return on Investment

    Social media has had a more difficult time proving direct ROI and Google's recent announcement affirms that Twitter and Facebook do NOT get special treatment in the algorithm. While they don't like the Yellow Pages, they understand how it works (or...

  6. 7 Content Marketing Tips to Recover From Google Penguin

    Facebook has strict rules about how contests can be used, which is why it's important to use a third party tool like Rafflecopter. A rich Brazilian businessman named Chiquinho Scarpa attracted a great deal of press (and hatred) when he announced on...