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  1. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Claim and manage your listings on major social networks like Google+, Facebook, Yelp, and Foursquare. Make sure you integrate each of the following to enhance the user experience and allow customers to interact with your brand on each of your local...

  2. Matt Cutts: Facebook, Twitter Social Signals Not Part of Google Search Ranking Algorithms

    Facebook and Twitter pages are treated like any other pages in our web index so if something occurs on Twitter or occurs on Facebook and we're able to crawl it, then we can return that in our search results.

  3. 7 Content Marketing Tips to Recover From Google Penguin

    Facebook has strict rules about how contests can be used, which is why it's important to use a third party tool like Rafflecopter. A rich Brazilian businessman named Chiquinho Scarpa attracted a great deal of press (and hatred) when he announced on...

  4. Top Online Retailers Favor Facebook for Traffic and Sales [Study]

    When it came to integrating those social networks into retailers' product pages, most websites covered the social media bases; but coming in just ahead of the others in terms of integration was Pinterest's "pin it" button at 62 percent, versus...

  5. The Buzz on Search and Social Signals: Building Informed Cross-Channel Strategies

    On Facebook, for example, a user’s personal profile information (such as age, gender, marital status), engagement with brand pages and stated Interests can be used to target specific audiences. For social, the Facebook Exchange (FBX) represents a...